Why You Should Localise Your Elearning Content
eLearning offers an affordable, convenient and time efficient way for people to learn or train online. By using electronic resources accessed through the internet, it is possible to learn anytime...
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eLearning offers an affordable, convenient and time efficient way for people to learn or train online. By using electronic resources accessed through the internet, it is possible to learn anytime...
There’s no denying that video is an increasingly popular type of content. According to research by Hubspot, 78% of people watch online videos every week, and 55% of people view...
Social media is incredibly important to every business. According to research by social media management platform Hootsuite, almost three quarters of marketers rate ‘increased acquisition of new customers’ as their...
The word ‘transcreation’ is a portmanteau phrase that fuses the terms ‘translate’ and ‘creation’ to describe the process of translating concepts and ideas, rather than the basic translation of language....
App localisation is vital if you want to be a serious contender in foreign markets. Users want to feel that the apps they use on a regular basis are created...
Video content is a huge part of the digital world and is growing all the time. It is estimated that the average person will watch 100 minutes of video online...
Due to the coronavirus pandemic, 2020 has been a year unlike any other. Whilst crises happen in many countries during the course of a year, it’s incredibly rare for the...
Multilingual desktop publishing is the process of ensuring that page layouts look professional in every language. If your material is poorly translated and doesn’t fit properly on a page, it...
Producing a bad translation of marketing content can be disastrous. Inadequate translation can make a company look foolish and have a very negative effect on their brand. Cultural offence is...
Translating humour is notoriously difficult. So much of what makes us laugh is derived from wordplay, double meaning and subtle cultural meanings, all of which can be easily lost when...
